We are delighted for the whole Talking Medicines team for its fantastic win at the prestigious PM360 Magazine‘s Trailblazer awards last night, 3rd October 2023.
Elizabeth Fairley, COO and Chief Data Officer picked up the prize for Intelligence and Data Analytics Gold Winner commenting “It was so amazing to be honoured in this way, and this represents such hard work from the Talking Medicines team. Well done to all the winners.”
Since 2009, the PM360 Trailblazer Awards have recognised outstanding achievement and innovation in healthcare marketing. Each year, nominations are judged by the PM360 Editorial Advisory Board, a distinguished cross-section of industry experts. Initiatives are selected in 18 distinct categories. Both Silver and Gold winners were selected in each category for their ability to stand out in the complex, ever-changing healthcare environment, and were judged on content, format, success in reaching the targeted audience, and overall quality.
“At the start of the award submission process we challenged potential candidates to show us how they imagined a better way to communicate and engage with HCPs, patients, caregivers, payers, and any other healthcare stakeholders over the past year,” says Anna Stashower, CEO and Publisher of PM360. “The 36 winners within our Initiative categories truly surpassed our highest expectations and demonstrated how empathy, innovation, and a little imagination can result in powerful and difference-making campaigns and programs.”